Word of mouth can do wonders for your business. We’ve heard it all before – happy customers are what generates referrals. After all, what’s stronger social proof than someone raving about the c…

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While Word of Mouth may be a very powerful form of marketing, the truth is you should be engaging in every form of marketing you possibly can.

Test everything.

That’s what a marketing mix is. Relying on one particular method for lead generation can put your entire business at risk.